About Us
zutto matsurika’s mission is to deliver high quality creations to various children, carefully designed to maximize children’s comfort and suit their lifestyle.
We hope to make your everyday moments more magical with our products.

And our creations come with a smile.
All our products have a signature curved line which we like to call the "Matsurika smile".

This piece is carefully designed and tailored using high quality fabrics.
Clothes that are in constant contact with your skin, whether on special occasions or in your everyday life. Based on the concept of universal design, we are creating a brand that combines beauty and comfort.

The silhouette is calculated to be easy to put on and take off.
Each of the materials used include resin hooks that are easy to put on and take off, soft and comfortable rubber, natural fabrics with a smooth texture, and environmentally friendly materials.

Wrap your little one in comfortable clothes, like you wrap them with your love.
Our brand concept is universal design by using high quality eco friendly fabrics. We commit to using sustainable materials to help save our children’s future environment.
All our products are made in Japan.
The Story Behind zutto matsurika
When my child was born with a serious illness, it changed the way I saw the world. It made me wish, more than anything, to bring smiles and hope to children everywhere through comfortable, beautiful clothing.
I believe that every child — no matter their physical challenges — deserves to move freely, feel comfortable, and enjoy wearing clothes that are beautifully designed.
With this in mind, I set out to create clothing that blends functionality and beauty, so that every child can shine in their own way.
I hope that, just like my own beloved child, many children will find joy in wearing these clothes. By listening to each child’s personality and needs, I want to create pieces that feel like they were made just for them.
My greatest wish is to bring more freedom, more beauty, and more happy moments to every child. That is the heart of zutto matsurika.