The thoughts behind zutto matsurika

"Wear to Connect" ーCreate connections.

I believe that connections with people have the power to greatly change life itself.

Ever since I was little, I have loved connecting with people. I loved talking and playing with my family, including my parents, grandparents, and younger brother, as well as my friends and the uncles and aunties in the neighborhood. That feeling hasn't changed to this day.

During my student days, I studied with my classmates, enjoyed traveling and playing together, and even after I became an adult, I received a lot of stimulation and joy through various encounters. I believe that these precious connections have shaped who I am today.

Someone's influence can make you think, "I'll try that too," or make you take a step forward to do something new. The accumulation of such small changes can expand your network and lead to unexpected opportunities.

Because of the connection,
"Oh, I know someone who can do that."
"That's exactly what happened that day."
By making connections in this way and continuing to make connections, coincidences come together and I feel like I have a push forward each day, allowing me to live fulfilling lives.

"I want to protect the children."

While I was thinking this, there were times when I felt overwhelmed and didn't want to see anyone, and just kept it all to myself.

"Maybe it's a good idea to take a step forward and talk a little. You might find an ally, some useful information, or someone who will be there for you."

As the saying goes, try talking to someone. Try listening to someone. Then, you'll feel like you're not alone, and you'll feel more positive. It was a moment when I realized once again how important it is to have connections with people.

So even now, I try to break out of my shell a little and talk to the outside world.

I tell myself that everything that happens to me and the people I meet has a purpose.

Every time I hit a wall, I try to accept that there is something I can learn from the things I couldn't do or didn't understand, and I try to accept my current situation and myself.

I don't know if this is the right way to think about it, but so far it seems to be working.

That's why I want to tell my children this.

"I want my child to grow up to be someone who can accept and love themselves, and cherish themselves."

zutto matsurika is an atelier lifestyle brand centered around children who value freedom and self-selection, and who want to be natural and " true to themselves " while connecting with others.

What is an "Atelier Lifestyle Brand"?

"A brand that values individuality and essence, enriching everyday life with elegant designs that focus on materials to make you feel special."